Un corso per conoscere i processi manageriali ed imprenditoriali, focalizzando l’attenzione sui fondamenti teorici, sulle funzioni di direzione e gestione aziendale e sugli strumenti di supporto ai problemi decisionali. Allo studente vengono inizialmente fornite le basi di conoscenza sulle finalità imprenditoriali e sul ciclo di direzione aziendale, con particolare riferimento ai modelli organizzativi, ai principi di conduzione delle risorse umane (stile di leadership e tecniche di motivazione), alle attività di programmazione e controllo di direzione. Ci si concentra poi sulle strategie di impresa e sulle modalità per acquisire e mantenere un vantaggio competitivo. Si sviluppano poi competenze nelle diverse aree di gestione di un’impresa: marketing e gestione commerciale, produzione, finanza aziendale, human-resource management, logistica e approvvigionamenti. Attraverso business case ed interviste a testimoni privilegiati, inoltre, si favorisce un percorso di apprendimento applicativo su specifiche problematiche gestionali come: i metodi di valutazione della performance economico-finanziaria (ratio analysis), gli strumenti di analisi strategica (Five forces analysis, Value chain, Business Model, SWOT analysis, VRIO analysis), i processi economico-finanziari di pianificazione e controllo (financial planning and control) e di valutazione degli investimenti (Discounted cash flow, Internal rate of Return, Pay-back period), i piani di fattibilità (Business plan), le analisi della potenzialità economico-strutturale (break-even analysis) e le tecniche di gestione delle scorte (two-bin system). The scope of this course is to acquaint users with the main entrepreneurial and managerial processes. The main focus will be on its theory, on the business directional and management functions and on the tools supporting the decision-making problems. At first, the students will learn the basic knowledge of the business purposes and its management cycle with special reference to the organizational models, the principle of conducting the human resources (leadership styles and motivational techniques) and the planning and management control activities. Then, the course will show business strategies and how to acquire and keep a competitive advantage. Moreover, the students will be able to develop further competences in diverse areas of business management (marketing and commercial operations, production, business finance, human resource management, logistics and supplies) and will delve into this discipline through case-studies and interviews. The lessons will include specific management issues such as Ratio analysis, Five forces analysis, Value chain, Business Model, SWOT Analysis, VRIO Analysis, Financial planning and control, investments evaluation processes (Discounted cash-flow, Internal Rate of Return, Pay-back Period), Business Plan, Break-even analysis and Two-bin system.
An excellent online course offered by edX: how it works
edX courses consist of weekly learning sequences. Each learning sequence is composed of short videos interspersed with interactive learning exercises, where students can immediately practise the concepts from the videos. The courses often include tutorial videos that are similar to small on-campus discussion groups, an online textbook, and an online discussion forum where students can post and review questions and comments to each other and teaching assistants. Where applicable, online laboratories are incorporated into the course.
edX offers certificates of successful completion and some courses are credit-eligible. Whether or not a college or university offers credit for an online course is within the sole discretion of the school. edX offers a variety of ways to take courses, including verified courses where students have the option to audit the course (no cost) or to work toward an edX Verified Certificate (fees vary by course). edX also offers XSeries Certificates for completion of a bundled set of two to seven verified courses in a single subject (cost varies depending on the courses).
An edX learning programme under Other Experiences
